The Marketing Audit

A$1,500.00

A clear, impartial appraisal of your brand, website, content, marketing and business direction — designed to show you what is working, what is not, where the gaps are and what to do next.

We start with a 45-minute discovery call to understand your business, your goals and where you are heading. From there, I review your current brand and marketing presence and provide a detailed audit report with practical recommendations, opportunities and suggested next steps.

Use it as a DIY blueprint, hand it to your team, or treat it as the starting point for us working together on your brand, website or marketing.

For businesses who know something needs to shift, but want clarity before they spend more time, money or energy fixing the wrong things.

A clear, impartial appraisal of your brand, website, content, marketing and business direction — designed to show you what is working, what is not, where the gaps are and what to do next.

We start with a 45-minute discovery call to understand your business, your goals and where you are heading. From there, I review your current brand and marketing presence and provide a detailed audit report with practical recommendations, opportunities and suggested next steps.

Use it as a DIY blueprint, hand it to your team, or treat it as the starting point for us working together on your brand, website or marketing.

For businesses who know something needs to shift, but want clarity before they spend more time, money or energy fixing the wrong things.

WHAT’S INCLUDED:

45-minute discovery call

We begin with a 45-minute call to understand your business properly. We will talk through:

What your business does, | Who you serve | What you offer | What is currently working | What feels unclear, frustrating or outdated | Where you want the business to go next | Any upcoming changes, launches or growth goals | The areas you feel most stuck in

This helps me understand not just what your business looks like from the outside, but what you are trying to build behind the scenes.

WHAT’S INCLUDED:

Within the report

Brand, marketing & business audit

After the call, I review your current brand and marketing presence with fresh eyes.

This may include:

  • Brand positioning, Visual identity, Messaging and tone of voice

  • Website structure and clarity, Customer journey UX

  • Social media presence, Content direction

  • Offers and service positioning, Calls to action

  • Overall brand consistency

  • Opportunities for growth

  • Gaps that may be costing you trust, clarity or enquiries

The goal is to look at the full picture — not just one piece of your marketing in isolation.

Report & recommendations

You will receive a written audit report that outlines your current position, key gaps, opportunities and suggested next steps.

Your report will include:

  • An assessment of where your brand and marketing currently sit

  • What is working well

  • What needs refinement

  • Where your messaging, website or content may be unclear

  • Opportunities to strengthen your business positioning

  • Practical recommendations for improvement

  • Suggested priorities so you know what to focus on first

  • A clearer direction for your future marketing, brand growth and business presence

Think of it as a strategic blueprint for what needs attention, what can wait, and what will make the biggest difference.

HOW YOU USE IT:

The Marketing Audit can be used in a few different ways. You can use it as:

  • A DIY roadmap for improving your own marketing

  • A strategic brief to hand to your team or staff

  • A guide for your designer, copywriter, web developer or marketing support

  • A starting point for a rebrand, website refresh or content strategy

  • The first step in working together on a bigger brand, website or marketing project

It gives you clarity before you spend more time, money or energy fixing the wrong things.